Product Design Studio
Do you know a great spot for fly fishing that's easily accessible by car? If so, we would argue that it's not that great a spot. Most of the truly great spots for fly fishing are well off the beaten path — away from the noise and pollution of roads and civilization. The Exodus Fly Fishing Pack was designed exactly for this reason. It makes your gear easy to carry through rough terrain all the way in to that perfect spot. And since you can't just plop your gear down once you've waded out into the river, the Exodus gives you easy access to your gear while you're wearing it.
Together with the William Joseph fishing gear company, we designed a pack that can easily carry all the gear that a serious, all-day fly fisherman needs. The Exodus Fly Fishing Pack also comes with a vest which can clip into the backpack straps. This vest has large pockets that make it easy for the fisherman to access gear while in the water. Bob Marley said Exodus was "movement of Jah people." We disagree. We'd say it means comfort, convenience, and yummy, yummy fish.
Services
Prototyping
Industrial Design